1) Vans: Vans are very popular and since they aren't that expensive, it makes people want to buy them because everyone else has them too. There are many colors that you can get them in also. This would be an example of remarkability because so many people have them. People comment all the time on the type of shoe that you are wearing that day.
http://www.vans.com/
2) Victoria Secret coupons/credit card: Victoria Secret has a lot of coupons that come in the mail for people to get $10 off on a bra or even underwear. They bribe people to come in the store. They also have their own credit card. People can buy up to $200 on this credit card and only make a minimum payment of $25 a month on it. This is an example of leverage game mechanics because people can keep buying things without fully paying off their items each month.
https://www.victoriassecret.com/angel-card/
3) Kate Hudson's Athletic Wear: Kate Hudson has her own athletic wear line. People can get these clothes and feel important because they can be like her. This is an example of feeling like an insider because people can't buy just any regular athletic clothing and pretend it is her line. This makes people want to wear clothing so they can exercise and feel fit like she is.
http://style.fabletics.com/dms8761/?utm_campaign=NB%20Kate%20Hudson%20General%20-%20Exact
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